Creativity Online

After all, they would know.

Tweets and posts go live on a billboard at 2pm

London academics make Twitter feed live on after your death

Cough candy brand turns employment agency

Hanes smashes stuff up to promote Comfortblend clothing

Branded content push shows last hurrah for artists in new C360

Social campaign picks fans' best descriptions and turns them into song

Branded content push shows last hurrah for artists in new C360

Fans can challenge player with tennis shots ahead of French Open

Facebook app promotes Wow mascara from skincare brand

Fake Error404 page replaces images on websites in Brazilian campaign

BBDO Russia gives drivers a chance to test drive a smaller car

"Dance Dictionary" site promotes Puma Sync fragrances

Pinterest-based project encourages thoughts, not gifts

Biggest ever WWF game promotes Crystal Light Liquid

Copied clients' tweets at high speed to promote fast copy times.

Candy brand Marabou Black ties its relaunch to singer Nilsson

Hemingway Foundation and O&M let you live vicariously through his check-ins

Consumers can play against friends in battle to win $5000

Parachute firm lets you update status in mid-jump

Swedish travel company gives you one minute to score a cheap trip