Moses Anshell Plays Super Bowl Pick 'em
Test your commercial-ranking mettle against veterans Louie Moses and Jos Anshell.
Published: Jan 25, 2008CEO Anshell and CCO Moses break down each advertiser and the potential for a good spot, ranking them from 1-5 so you can plan appropriate bathroom breaks. They've even included a scorecard you can print out and fill in to see how your rankings compare. Anshell and Moses give high marks to FedEx, Pepsi-Cola and Anheuser Busch, traditional Supe titans, but we've got to give them a little bit of credit; their shop is in Phoenix, miles from the game site at the University of Phoenix Stadium in Glendale, so they've probably been watching warm-ups. Special props go out for not even bothering to make mention of the teams involved in the game. Way to keep the target locked, guys.
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