Rate the Ad: AMC: Mad Men Yourself
AMC's make-your-own Mad Men avatar revives site reminds us of movie marketing campaigns of yore.Published: Jul 29, 2009
Representing those who'd rather have seen a real stunt, "tmacreative2" says, "This is the worst. It undermines everyone who is clever enough to do an actual hidden camera idea. If you are going to do something fake that you want to be taken as real, at least make it convincing. Not a fan of the fake. Real is so much better."
On the other hand, some people saw this video as a parody of ad stunts. Commenter "efil4zaggin" says, "It's brilliant. It's a big "f**k you" to Improv Everywhere stunt advertising and it makes its point about camera speed without shoving it down your throat. I can see it now: 'Hmm, MC Hammer dance... London Tube stupidity... frozen in Grand Central... nah to hell with it, lets have elephants bungee jumping out of a UFO... let's go BIG." This is tongue-in-cheek humor at its finest." This week, we turn to a little "-ize me" avatar creator for the much anticipated premier of AMC's Mad Men season three on August 16. On Mad Men Yourself, you can custom create your own cartoon 1960s ad man or mistress from body type to clothing to beverage of choice. Sponsored by Eight O'Clock coffee, the site lets you export your Mad creation as a social media profile picture. This is the first online effort for the premier, which will also include "Which Mad Man Are You?" quiz game and Mad Men e-cards, both launching August 10. Well, what do you think? Is the show-themed avatar creator so 2006? Was this concept more interesting the first time as Simpsonize Me for the Simpsons Movie? Or are avatars a great way to spread the already existing Mad hysteria even further? You can admit it. Have you already changed your profile picture? Share your thoughts below.