The Work You Loved
Creativity looks back on the 2010 work readers loved - or at least couldn't get enough of.
Published: Dec 22, 2010Yesterday, we featured our top campaigns of the year and now, let's take a look at the work launched in 2010 that you, dear readers, viewed the most. The projects are shown in order from least, to most watched.
10. Puma Hard ChorusThis year, since Valentine's Day fell on a big football day, Droga5 New York created a way for blokes to send a personalized musical message to send to their better halves on the holiday. A special site featured a chorus of British toughs singing Savage Garden's "Truly, Madly, Deeply" and Italian gents singing another love tune.
9. The Simpsons Banksy Intro
Banksy rears his artsy head for The Simpsons.
8. Burger King Whopper Face
Ogilvy Brazil took "having it your way" to a whole new level with this in-restaurant stunt for the burger chain.
7. Social Media Sobriety Test
TDA Advertising and Design, Boulder and Webroot created with this app featuring a series of online sobriety tests that, if failed, would put the brakes on your drunk posting to sites like Facebook, Twitter and MySpace.
6. Coca-Cola Happiness Machine
This clever stunt out of Definition 6 made Coca-Cola's mantra of happiness a reality for unsuspecting students.
5. Puma Clever Little Bag
Droga5 and fuseproject teamed up on this eco-minded redesign of Puma packaging.
4. Elf Yourself 2010
Even in its fifth year, the holiday internet classic continued to draw crowds.
3. Pedigree Catch
TBWA Toronto and director Bob Purman used the Phantom camera to create this masterpiece of puppy pageantry.
2. Bud Light Clothing Drive
DDB Chicago teamed with Tool's Erich Joiner on this in-the-buff follow-up to Swear Jar.
1. Aides Graffiti
TBWA Paris continued its tradition of cheeky, graphic storytelling for AIDES with graffiti willies and vajayjays.
