20

1 Budweiser: Replay

Agency:
Hill Holliday, Boston
Line Producer:
Kendall Henry
Copywriter:
Eivind Ueland

Rating: 2.25

19

1 McDonald's: The Showdown

Agency:
Leo Burnett, Chicago
Client:
McDonald's

Rating: 3.50

18

1 FedEx: Jenkins

Agency:
BBDO, New York
Chief Creative Officer:
Ted Sann
Agency Executive Producer:
Elise Greiche

Rating: 4.00

17

1 Pepsi: New Can

Agency:
BBDO, New York
Client:
Pepsi
Director:
Joe Pytka

Rating: 0.50

16

1 NFL: Crazy

Agency:
Young & Rubicam, New York
Editor:
Jeff Hillegass
Director of Photography:
Steve Andrich

Rating: 3.00

15

1 Budweiser: Respect

Agency:
Hill Holliday, Boston
Client:
Budweiser
Executive Creative Director:
Tim Foley

Rating: 0.50

14

1 Reebok: Terry Tate Office Linebacker

Agency:
Arnell Group

Rating: 4.50

13

1 Tide: Interview

Agency:
Saatchi & Saatchi, New York
Chief Creative Officer:
Tony Granger
Executive Creative Director:
Jan Jacobs

Rating: 4.73

12

1 E*TRADE: Baby Trading

Agency:
Grey, New York
Chief Creative Officer:
Tor Myhren
Creative Director:
Jonathan Crain

Rating: 4.12

11

1 Audi: Horsehead

Agency:
Venables Bell & Partners, San Francisco
Director:
Noam Murro
Creative Director:
Paul Venables

Rating: 4.62

10

1 Budweiser: Separated at Birth

Agency:
DDB, Chicago
Client:
Budweiser

Rating: 2.50

09

1 Coca-Cola: It's Mine

Agency:
Wieden + Kennedy, Portland
Creative Director:
Hal Curtis
Creative Director:
Sheena Brady

Rating: 4.02

08

1 Outpost.com: Gerbils

Agency:
Cliff Freeman & Partners
Editor:
Gavin Cutler
Copywriter:
Eric Silver

Rating: 3.00

07

1 FedEx: Desert Island

Agency:
BBDO, New York
Agency Producer:
Elise Greiche
Copywriter:
Harold Einstein

Rating: 4.50

06

1 E*TRADE: Monkey

Agency:
Goodby Silverstein & Partners
Client:
E*TRADE
Creative Director:
Gerry Graf

Rating: 2.00

05

1 Budweiser: Wassup

Agency:
DDB, Chicago
Agency Producer:
Kent Kwiatt
Art Director:
Justin Reardon

Rating: 3.50

04

1 Coca-Cola: Mean Joe Greene

Agency:
McCann Erickson, New York
Art Director:
Roger Mosconi
Copywriter:
Penny Hawkey

Rating: 4.50

03

1 EDS: Cat Herders

Agency:
Fallon, Minneapolis
Production Company:
Hungry Man
Director:
John O'Hagan

Rating: 3.50

02

1 Monster: When I Grow Up

Agency:
Mullen, Boston
Editorial Company:
Bug Editorial
Music Company:
Elias Arts

Rating: 4.75

01

1 Apple: 1984

Agency:
TBWA/Chiat/Day, Los Angeles
Executive Creative Director:
Lee Clow
Editor:
Pam Powers

Rating: 5.00