Creativity

These Shockingly Prejudicial Signs Are Actually a Call to Action

Fake Notices Are Raising Awareness of Imminent Legislation

By Alexandra Jardine. Published on Mar 17, 2016

Editor's Pick

This week saw the Georgia Senate and House of Representatives vote "Yes" to passing HB 757, a bill legally allowing businesses and taxpayer-funded organizations to refuse service based on religious beliefs.

Opponents believe this will open the door for discrimination against gays and lesbians, single mothers, racial minorities and religious groups in Georgia. In response, a group of "concerned citizens," which includes Digitas LBI creative lead Brandon George, are raising awareness with fake printing company 4A Graphics of Georgia, that makes shockingly discriminatory signs for businesses.

Signs include "No coffee for Christians" and "We don't perform gay weddings," but when you click a poster on the 4AGraphics website, it re-directs you to a page urging you to contact Governor Nathan Deal via email or phone to veto the bill before it becomes law.

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About

Credits

Date
Mar 17, 2016
Client:
4A Graphics of Georgia
Creative:
Brandon George
2D Creative Director:
Michael Ashley
Creative:
Ryan Kenny
Creative:
Jessica Larkin
Creative:
Mark Haven

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