This has got to be one of the silliest campaigns of the season -- but it's all in the name of a good cause. NGO ActionAid has recorded an album of goats "singing" (read: bleating) eight Christmas carols including Jingle Bells, Silent Night and White Christmas.
You can listen to "All I Want For Christmas Is A Goat" on streaming services such as Spotify and despite the ridiculousness, there's a serious message: it was produced to highlight how giving a goat to a poor family in the third world makes it possible for them to fight poverty. The album is free on all major streaming services, and all income from that streaming goes directly to ActionAid.
Stockholm agency Wenderfalck is behind the camapign.