Creativity

'ThinkB4YouSpeak' Tracks Anti-Gay Slurs on Twitter

The Ad Council and GLSEN try to improve awareness of LGBT harassment

Published on Apr 26, 2013

Editor's Pick

The Ad Council teams up with GLSEN (Gay, Lesbian & Straight Education Network) for a Twitter tracker that keeps track of how many times anti-gay slurs are used on the social media site. ThinkB4YouSpeak.com was the result of a GLSEN study that found that eight of 10 LGBT students reported verbal harassment at school -- and that sometimes, awareness and consciousness of how these slurs can hurt someone is the best way to stop this. The effort is similar to NoHomophobes.com, a project by the Institute for Sexual Minority Studies and Services, University of Alberta, which does something similar.

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About

Credits

Date
Apr 26, 2013
Client:
Ad Council/GLSEN

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