ADD: Parking Spot

Watch this space.

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Editor's Pick

Sometimes the simplest idea can be the best and most effective one. From Aegisobar Sao Paulo, a nice little spot for ADD, the Brazilian sporting association for the disabled. The ad makes an empty handicapped parking space the focal point, emphasizing that while we may have made allowances for those who disabled or handicapped, we may not have done enough to actually help them.

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About

Credits
Date
Feb 06, 2012
Agency:
ageisobar Sao Paulo
Client:
ADD
Creative Director:
Carlos Domingos
Art Director:
Henrique Mattos
Copywriter:
Daguito Rodrigues
Prod. Co.:
Digital 21
Director:
Rodolfo PatrocĂ­nio
Category
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