Adidas: Jersey Swap

Editor's Pick
For the Super 14 rugby championship release jerseys, Adidas has emulated the tradition of opposing teams swapping jerseys at the end of a game. Users can select two plays and watch them switch jerseys. The microsite also hosts a contest where applicants can switch their own jersey with a player.
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About

Credits
Date
Apr 17, 2009
Client:
Adidas
Agency:
TBWA/WHYBIN New Zealand
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