Creativity

Adidas: Teamgeist Graphic Novel AR (3)

Go back in time and relive the story of the Die Manschafft jersey with this new game and interactive graphic novel created by North Kingdom.

Published on Nov 11, 2009

Editor's Pick

This new campaign created out of North Kingdom invites players to partake in the story of German football team Die Manschafft's jersey. In the Teamgeist game, Die Manshafft is stripped of its identity and players are invited to help the team recapture its three World Cup stars. The site also features an interactive graphic novel with an augmented reality component.

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About

Credits

Date
Nov 11, 2009
Interactive Agency:
North Kingdom

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