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Adidas: The Bull

Chicago Bull v matadors

Editor's Pick

An epic Adidas spot from 180 LA and director Stacy Wall unleashes Derrick Rose into a new arena - the bullring - to promote the Chicago Bulls' star's new signature shoe, the adiZero Rose 2.

The ad, which was preceded by a 15 second teaser on the adidas Facebook page , which fans had to try and 'unlock' by sharing, was filmed in Madrid - and yes, those are authentic Spanish bullfighters.

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About

Credits
Date
Sep 29, 2011
Agency:
180 Los Angeles
Client:
Adidas
Executive Creative Director:
William Gelner
Creative Director:
Gavin Milner
Creative Director:
Grant Holland
Copywriter:
Dave Horton
Art Director:
Matthew Woodhams-Roberts
Head of Production:
Peter Cline
Managing Partner:
Peter Cline
Producer:
Natasha Wellesley
Planning Director:
Matt Johnson
Production Company:
Imperial Woodpecker
Director:
Stacy Wall
Director of Photography:
Joost Van Gelder
Senior Executive Producer:
Doug Halbert
Producer:
Mary Livingston
Production Designer:
Pablo Tregebov
Stylist:
Paco Delgado
Casting Director:
Cecilia Bayonas
Editorial Company:
Rock Paper Scissors
Editor:
Paul Watts
Executive Producer:
Carol Lynn Weaver
Producer:
Cassie Hulen
Assistant Editor:
Chris Urmston
Assistant Editor:
Anton Capaldo Smith
Colorist:
Adam Scott
Transfer Facility:
The Mill
Online:
The Mill
VFX:
The Mill
VFX Supervisor:
Ant Walsham
Flame Artist:
Ant Walsham
Flame Artist:
Gareth Parr
Compositor:
Will Voss
Post:
The Mill - LA
CG Artist:
Ed Hicks
Executive Producer:
Sue Troyan
VFX Producer:
Melanie Wickham
Flame Artist:
Gareth Parr
Nuke:
Will Voss
Nuke:
Brinton Jaecks
CG Lead Artist:
John Leonti
CG Artist:
Martin Rivera
CG Artist:
Meng-Yang Lu
CG Artist:
Matt Longwell
Mixer:
Jeff Payne
Assistant Mixer:
Ben Freer
Executive Producer:
DJ Fox
Music Company:
Elias Arts
Composer:
Kenny Segal
Creative Director:
Dave Gold
Executive Producer:
Ann Haugen
Sound Design Company:
740 Sound Design
Lead Sound Designer:
Eddie Kim
Executive Producer:
Scott Ganary
Producer:
Adrienne Alexander

See more credits

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