Creativity

Air New Zealand: Forget Everything You Know About Flying - Personal Space Invaders

Rethink your flying experience.

Published on Oct 12, 2010

Editor's Pick

Albion has launched "Forget Everything You Know About Flying," a new effort asking travelers to rethink their flying experience, at least when it comes to Air New Zealand.

The effort is meant to highlight the design- and traveler-minded interiors, seats and service in Air NZ's new B77-300s, via a series of clever banner ads featuring a "Personal Space Invaders" game, the Kiwi Font Family, and flight attended who appears to step out of her bounds.

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About

Credits

Date
Oct 12, 2010
Agency:
Albion
Art Director:
Tim Bateman
Client:
Air New Zealand
Copywriter:
Steve Heath
Executive Creative Director:
Nick Darken
Art Direction:
Teddy Keen
Photography:
Brian Finke
Photographer Agent:
Trish South
Post Production Partner:
Smoke & Mirrors
Media Agency:
Walker Media

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