Creativity

Altoids: Curiously Strong Award

Awards for your Facebook friends

Published on Mar 25, 2011

Editor's Pick

We probably all know them; the Facebook friends who over-share, boast about their jetsetting experiences or who 'like' everything. Wrigley's Altoids decided to celebrate them in this digital campaign, with a humorous YouTube video directing viewers to a Facebook page. There, they can vote for their Facebook friends to receive a Curiously Strong Award.

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About

Credits

Date
Mar 25, 2011
Agency:
Evolution Bureau
Client:
Altoids
Executive Creative Director:
Stephen Goldblatt
Art Director:
Geno Burmester
Writer:
Jean Morrow
Executive Producer:
Craig Batzofin
Producer:
Patti Bott
Designer:
Devin Croda
Director of Technology:
Aaron McGuire
Production Company:
Partizan
Director:
Jared Eberhardt
Executive Producer:
Sheila Stepanek
Producer:
Grace Bodie
Production Designer:
Eric Archer
Editorial:
Umlaut Films
Executive Producer:
Gina Locurcio
Editor:
Inome Callahan
Assistant Editor:
Matt O'Donnell
Assistant Editor:
Aaron Owen
Colorist/VFX:
Ivan Miller
Producer:
Kelly Gibbs
Music Company:
Black Iris

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