Creativity

Little Kid Gets a Superhero Boost at School in Adorable Amazon Prime Ad

Great Music and Performances in Spot by Joint London

By Alexandra Jardine. Published on Jul 30, 2015

Editor's Pick

In this adorable ad for Amazon Prime, a shy little boy has a hard time fitting in on his first day of nursery school. But his concerned dad is watching every awkward move, and uses the online retail service to order something that will give him a boost. Great music (Grow by London-based singer/songwriter Frances) and charming performances make the spot, by Joint London, more than simply cute -- and it neatly showcases what the brand can do for you, too. It was directed by Kevin Thomas at Thomas Thomas.

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About

Credits

Date
Jul 30, 2015
Agency:
Joint London
Client:
Amazon Prime
Creative Director:
Damon Collins
Creative:
Algy Sharman
Creative:
Al Brown
TV Producer:
Claudio Gorini
Director:
Kevin Thomas
Film Production:
Thomas Thomas
Producer:
Trent Simpson
Executive Producer:
Phillippa Thomas
Photography:
Bob Pendar-Hughes
Editor:
Scot Crane
Editor:
The Quarry
Post Production:
The Mill
Sound Design:
Factory

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