Creativity

Milton Glaser Creates Mad Men's Season 7 Poster

New Image Reflects Designer's Classic Bob Dylan Piece

Published on Mar 07, 2014

Editor's Pick

To promote the Mad Men's 7th season, AMC once again tapped one of the ad industry's Old Masters to create its show poster. 84-year-old Milton Glaser, the graphic designer perhaps best known for his iconic I Heart New York logo and for co-founding New York magazine, was behing the image, which show's Don Draper's stark silhouette against a colorful, psychedelic backdrop. The work reflects the style of another classic Glaser piece, his 1968 poster of Bob Dylan.

Mad Men creator Matthew Weiner is known for enlisting veteran talents for the show's marketing. For Mad Men's Season 6 poster, Mr. Weiner commissioned British illustrator Brian Sanders, whom he discovered after sifting through classic commercial illustration books from the '60s and '70s.

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About

Credits

Date
Mar 07, 2014
Client:
AMC
Designer:
Milton Glaser

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