Creativity

Kristen Bell and Idina Menzel Relive Their Childhoods in Amex Spot for Small Business Saturday

'Frozen' Stars Go Shopping Together

By Alexandra Jardine. Published on Nov 17, 2016

Editor's Pick

They famously voiced the sisters in "Frozen," and now Idina Menzel and Kristen Bell team up again in a spot for American Express promoting its Small Business Saturday.

The ad, by Digital LBi, sees the duo shopping in a local thrift store and sharing childhood memories of toys they used to play with. At one point, in a nod to their "Frozen" roles, they see a pair of Anna and Elsa dolls. It's the first time the pair have appeared together in an ad since the movie.

Bell also stars in another spot in which she takes "Cheers' star Ted Danson to a local juice bar, to convince him it's just as good as having a milkshake. She'll also appear in another ad with her husband, Dax Shepard, that's yet to be released.

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Credits

Date
Nov 17, 2016
Agency:
Digitas LBi
Client:
American Express

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