Creativity

Amnesty International: Slide to Unlock - iPad

Set them free.

Published on Nov 09, 2011

Editor's Pick

Amnesty International Sweden is making creative use of the 'slide to unlock' feature of the iPad and iPhone in a campaign designed to recruit activists. Swedish agency Garbergs created wallpapers for iPhones and iPads showing incarcerated prisoners. When unlocking the device, the user 'unlocks' the cell or chain that holds the prisoner captive. You can download the wallpapers here.

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About

Credits

Date
Nov 09, 2011
Agency:
Garbergs
Art Director:
Sebastian Smedberg
Client:
Amnesty International
Digital Director:
Magnus Hällsten
Digital Producer:
Niklas Bergström
Graphic Design:
Jacob Frisk
Copywriter:
Per Forssberg
Photographer:
Peter Alendahl
Photographer:
Adamsky
Retouch:
Touchme
Web Production:
Public Class
Web Production:
Mobiento

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