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Androp: Boohoo

Music to my RGB.

Editor's Pick

Party Tokyo's Masashi Kawamura and Qanta Shimizu direct their latest music video for Japanese band Androp. This time, they're playing off the RGB theme introduced in the band's single cover, for the track BooHoo. According to Kawamura, the video was shot three times from the same position, then converted into RGB channels and merged together to create a full color image.

You can also watch the making of here.

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About

Credits
Date
Jul 31, 2012
Agency:
Party - Tokyo
Client:
Androp
Director:
Masashi Kawamura
Director:
Qanta Shimizu
Production Company:
Taiyo Kikaku
Category
Latest Creativity News on Ad Age

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