AOL: Brand Identity

AOL is now Aol.

Published on

Editor's Pick

AOL has debuted its new logo, designed by Wolff Olins. The new logo will be officially unleashed on December 10, to coincide with AOL's public de-coupling from Time Warner.

The lower case letters, followed by a period, are designed to sit against different backdrops.

Here's the video version:

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Nov 23, 2009
Agency:
Wolff Olins New York
Client:
AOL
Tags
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age