Creativity

Apple: 1984

Considered by most to the best Super Bowl spot - and possibly spot, period - ever. Well... is it?

Published on Jul 16, 1999

Editor's Pick

For today, we celebrate the first glorious anniversary of the Information Purification Directives. We have created, for the first time in all history, a garden of pure ideology. Where each worker may be bloom secure from the pests of contradictory and confusing truths. Our Unification of Thought is more powerful a weapon than any fleet or army on earth. We are one people. With one will. One resolve. One cause. Our enemies shall talk themselves to death. And we will bury them with their own confusion. We shall prevail!

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About

Credits

Date
Jul 16, 1999
Agency:
TBWA/Chiat/Day Los Angeles
Executive Creative Director:
Lee Clow
Editor:
Pam Powers
Art Director:
Brent Thomas
Creative Director:
Steve Hayden
Director:
Ridley Scott
Production Company:
RSA USA
Editorial Company:
The Film Editors
Agency Producer:
Richard O'Neill
Client:
Apple

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