Creativity

Apple iPhone 5: Orchestra

The iPhone does some cool things.

Published on Nov 21, 2012

Editor's Pick

TBWA/Media Arts Lab and Apple promote the iPhone 5's features -- noise canceling and the shared photo stream (timed for the Thanksgiving holiday) with two new spots. We especially like "Orchestra," which is a neat, simple way to promote a feature that, as CNET points out, Apple's competitors have had for a while.

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About

Credits

Date
Nov 21, 2012
Agency:
TBWA/Media Arts Lab
Client:
Apple iPhone 5

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