Creativity

Apple: Surprise

A sneaky case of mistaken identity.

Published on Aug 26, 2009

Editor's Pick

Mac vs PC continues with this rebuttal to Microsoft's recent campaign.

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About

Credits

Date
Aug 26, 2009
Agency:
TBWA/Media Arts Lab
Chief Creative Officer:
Duncan Milner
Client:
Apple
Executive Creative Director:
Eric Grunbaum
Creative Director:
Jason Sperling
Associate Creative Director:
Chuck Monn
Senior Copywriter:
Kevin Tenglin
Senior Art Director:
Jamie Reilly
Agency Producer:
Anne Oburgh
Agency Producer:
Chrissy Gilmartin
Production Company:
Epoch Films
Director:
Phil Morrison
Director of Photography:
Peter Donahue
Editorial Company:
Beast Editorial
Editor:
Lucas Eskin
Post Production:
Dtrain

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