Creativity

Arcade Fire: Black Mirror

Following the solid Neon Bible site which promoted their sophomore album, Montreal phenoms Arcade Fire are back to plug their new single, "Black Mirror," this time getting visitors in on the action.&

Published on Jan 28, 2008

Editor's Pick

Following the solid Neon Bible site which promoted their sophomore album, Montreal phenoms Arcade Fire are back to plug their new single, "Black Mirror," this time getting visitors in on the action.

With a Melville-like storyline following the adventures of a seafarer, the black & white video unspools while letting users mix their own version of the track by pushing the numbers 1-6 on the keyboard. Each button pushed eliminates certain elements of the song, from drums to ambient synth washes and other overdubs.

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About

Credits

Date
Jan 28, 2008
Client:
Arcade Fire
Director/Editor/Compositor:
Oliver Groulx
AD/Director:
Tracy Maurice
Director of Photography:
Jean-Francois Lord
Producer:
Nicolas Comeau
Production Manager:
Guillaume Bilodeau
Production Company:
1976 Productions

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