Creativity

Acrobats Leap Around to Deliver the Goods in This Energetic Argos Spot

Ad Promotes Same-Day Delivery Service

By Alexandra Jardine. Published on Sep 29, 2016

Editor's Pick

U.K. retailer Argos is using acrobats to promote its same day, fast-track delivery service in a colorful, energetic new TV spot.

The ad, by CHI& Partners, and directed by Nieto at Stink, is set against a white backdrop, filled with a maze of colored doors. The floor is transformed into a giant trampolining space, and the room is filled with high-flying acrobats who perform tricks, twists and somersaults in the air while delivering goods such as dolls, TVs and video game consoles. (We only wish delivery people looked this enthusiastic in real life).

Breaking on TV this weekend, the ad promtoes the fact that Argos customers can now choose the delivery slot that suits them, right through until 10pm, on all orders made before 6pm.

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About

Credits

Date
Sep 29, 2016
Agency:
CHI & Partners
Client:
Argos
Creative Partner:
Micky Tudor
Creative Director:
James Bolton
Creative:
Will Grave
Creative:
Helen Rogerson
Creative:
Hayley Hammond
Planner:
Rebecca Munds
Planner:
Josh Roth
Producer:
Adam Henderson
Business Director:
Gary Simmons
Account Director:
Stephanie Leonard
Production Company:
Stink
Director:
Nieto
Photographer:
Olivier Cariou
Director of Photography:
Olivier Cariou
Choreographer:
Alex Poulters
Editing:
Sam Gunn
Editorial Company:
Whitehouse Post
Editing Assistant:
Andre Rodrigues
Post:
Electric Theatre Collective
Audio:
James Lyme
Audio Company:
Scramble
Music Company:
Wake The Town
Voiceover:
Miquita Oliver

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