Creativity

Asics: Colors That Run

Paint, paint everywhere.

Published on Jun 20, 2012

Editor's Pick

Vitro, ASICS and Foot Locker launch a cool in-store retail installation based on the pretty punny tagline, 'Colors that Run.'

Display elements featuring paint 'running' off ASICS shoes are placed in 500 Foot Locker stores in the U.S., making the stores explode with gorgeous colors.

In the video, graffiti artist Pinky Taylor makes an appearance in stores across the country.

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About

Credits

Date
Jun 20, 2012
Agency:
Vitro
Client:
Asics

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