Creativity

Audi: A Day in the Life of an Audi Driver

Striking even when it's not in 3D.

Published on May 25, 2011

Editor's Pick

Two time LeMans winner Allan McNish appears in Audi's first 3D ad in the U.K., "A Day in the Life of an Audi Driver." The spot, directed by Passion Pictures' Chris Hemming and featuring illustration by Tim Marrs, will premiere on Saturday May 28 before ITV's coverage of the Champions Final between Audi-sponsored Man United and Barcelona. The 3D version will be featured on Sky TV and later, in the cinema alongside the final Harry Potter installment.

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Credits

Date
May 25, 2011
Agency:
BBH London
Art Director:
Kevin Stark
Client:
Audi
Writer:
Allan McNish
Writer:
Nick Kidney
Creative Director:
Nick Kidney
Creative Director:
Kevin Stark
Producer:
Matt Towell
Director, Strategy:
Neil Godber
Director, Strategy:
Simeon Adams
Team Manager:
Polly Knowles
Director Team:
Simon Coles
Production Company:
Passion Pictures
Director:
Chris Hemming
Producer:
Belle Buckley
Director, Photography:
TBC
Post Production:
Passion Pictures
Illustrator:
Tim Marrs
Editing House:
Passion Pictures
Sound Director:
Factory Studios

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