Creativity

Audi: Bose

Size doesn't matter.

Published on Jul 18, 2011

Editor's Pick

Small packs a punch in these cinema spots for the Audi A1 out of BBH London. The agency, which created a long and complicated spot for the automaker at Le Mans, is back, this time for something short and sweet. Using a graphic-heavy style, the spots are five "condensed commercials," analogous to the car itself, which has all the trappings of larger cars in a small, manageable package.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jul 18, 2011
Agency:
BBH London
Agency Creative Director:
Kevin Stark
Client:
Audi
Director:
John Roberton
Creatives:
Andy Clough
Creatives:
Nick Kidney
Creatives:
Adrian Rossi
Creatives:
Richard McGrann
Creatives:
Alex Grieve
Agency Producers:
Matt Towell
Agency Producers:
Ruben Mercadal

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.