Axe Argentina: Evidence 1

He's here to clean up.

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From Ponce, Buenos Aires come a Pulp Fiction-inspired campaign featuring two spots, and a website, for Axe. A young man wakes up after the carnage of a party, and calls on a sinister guy who 'cleans up' after the night before. The online films are running on an interactive website, Limpiarlosrastros, where you can remove traces of 'evidence' from your body (such as that phone number you wrote on your arm) and also on Facebook.

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Feb 03, 2012
Ponce Buenos Aires
Axe Argentina
General Creative Director:
Ricardo Armentano
General Creative Director:
Analia Rios
General Creative Director:
Joaquin Cubria
Art Director:
Hernan Cerdeiro
Ariel Serkin
Client Services Director:
Vanina Rudaeff
Group Brand Director:
Luciano Landajo
Brand Executive:
Fernando Caballero
Brand Assistant:
Maria Paz Fonseca
Head of TV Dept:
Roberto Carsillo
Agency Producer:
Elizabeth Crego
Production Company:
Argentina Cine
Rafael Lopez Saubidet
Executive Producer:
Marcos Landajo
Executive Producer:
Nano Tidone
Director of Photography:
Julian Ledesma
Director Assistant:
Roberto Ceuninck
Art Director:
Julian Romera
Post Production House:
Pickle House
Post Production House:
Che Revolution Post
Agustin De Vittorio
Post Coordinator:
Aldo Ferrari
Post Coordinator:
Luli Jimenez
Swing Musica
Sound House:
La Casa Post

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