Creativity

It's Not Just You That Suffers From Stinky Diapers

Babycare ads show the horrific effects on stuffed toys

Published on Jul 02, 2013

Editor's Pick

French babycare brand Badabulle has come up with a graphically effective way to communicate the unpleasantness of used diaper smells in its latest campaign. Created by Publicis Conseil, the hilarious outdoor ads, for the brand's fragranced diaper bags, show a stuffed rabbit and bear vomiting. The accompanying caption reads: "no-one should suffer from smelly diapers".

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About

Credits

Date
Jul 02, 2013
Agency:
Publicis Conseil Paris
Client:
Badabulle

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