Creativity

Barnardo's: Life Story Making Of

What could be.

Published on Nov 03, 2011

Editor's Pick

BBH and Channel 4 launch a new campaign for children's charity Barnardo's, with a new spot called "Life Story." The hard-hitting spot tells the story of a well-adjusted young man -- and the impact Barnardo's and a helping hand can have. Ringan Ledwidge directs.

A behind-the-scenes video shows how Ledwidge made the spot feel like a single shot using edit transitions and also shows the feeling and thought put into the work.

A previous campaign for Barnardo's told the story of a descent into despair and a Barnardo's-assisted recovery.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Nov 03, 2011
Client:
Barnardo's
Creative Director:
Nick Gill
Creative Team:
Mel Lynch
Creative Team:
Rory Hall
Producer:
Davud Karbassioun
Assistant Producer:
Zak Razvi
Team Manager:
Charlotte Bowden
Strategy Director:
John Harrison
Director:
Ringan Ledwidge
Production Company:
Rattling Stick
Producer:
Sally Humphries
Director of Photography:
Theo Garland
Post Production:
The Mill
Edit House:
Work Post
Sound:
Wave
Photographer:
Mark Stenning

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.