BBH Labs: While You Were Off

Catch up on what you missed.

Published on

Editor's Pick

BBH Labs puts a 2012 twist on the old "While You Were Out" memo with 'While You Were Off,' an iPhone app that serves you the content you missed while your phone was in an out of coverage area (quelle horreur!)

The app pulls content from Buzzfeed, Reddit and the Cheezeburger Network. You can also personalize your feed with your must-have Twitter/Facebook/Pinterest/News content. BBH Labs' blog post on the app notes that the app will get rid of the "common feeling most of you are familiar with... the pseudo-anxiety one feels awakening your dormant mobile device after it's been offline."

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About

Credits
Date
Apr 09, 2012
Agency:
BBH Labs New York
Client:
BBH Labs
Category
Latest Creativity News on Ad Age

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