Creativity

A Snowman Get His Own Holiday Party in the Belgian Lottery's Cute Animation

Mortierbrigade, Parabella and Blinkink Worked on Charming Stop Motion Film

By Alexandra Jardine. Published on Dec 13, 2017

Editor's Pick

From "The Snowman" onwards, anthropomorphizing snowmen at Christmas is a popular theme in seasonal fare, and we have to say when it comes to commercials nothing quite yet beats the John Lewis and Dougal Wilson effort from 2012. But here's another cute spot from the Belgian National Lottery in which a snowman experiences some rather human feelings.

In the stop motion animated ad, created by Mortierbrigade and produced by Blinkink with animation by Parabella, the snowman sees a happy family party taking place inside the house; he's outside, standing in the snow as snowmen do, and feels despondent. The woodland animals take pity on him and rally together to create a makeshift holiday party using buckets, icicles, tree roots, flowerpots and a wheelbarrow.

Belgian artist Spencer the Rover created the score for the film, and the lead animators were Andy Biddle and Dan Gill. It's running on Belgian national television and in cinemas.

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Credits

Date
Dec 13, 2017
Agency:
Mortierbrigade Brussels
Client:
Belgian National Lottery
Creative Director:
Jens Mortier
Creative Director:
Joost Berends
Creative Director:
Philippe de Ceuster
Creative:
Kwint de Meyer
Creative:
Willem De Wachter
Head of Production:
Charlotte Coddens
Strategy:
Vincent d'Halluin
Producer:
Olivia Naudts
PR Manager:
Anne-Cécile Collignon
Social:
Jonas Van Bael
Design:
Wim De Dobbeleer
DTP:
Sophie Bayeul
Production Company:
BlinkInk
Director:
Parabella
Executive Producer:
Bart Yates
Executive Producer:
Ryan Goodwin-Smith
Producer:
Alex Halley
Production Manager:
Alex Holberton
Production Coordinator:
Rosanna Morley
1st Assistant Director:
Alex Holberton
Runner:
Honey Cairns
Director of Photography:
Max Halstead
Assistant Camera:
Andrew Corrigan
Production Design:
Parabella
Art Director:
Emma-Rose Dade
Animator:
Andy Biddle
Animator:
Dan Gill
Animator:
Mikey Please
Animator:
Dan Ojari
Animation Rigger:
Robin Jackson
Lead Compositor:
Simone Ghilardotti
Compositor:
John Malcolm-Moore
Compositor:
Luke Simpson
Compositor:
Kooch Chung
Compositor:
Mikey Please
Compositor:
Dan Ojari
Model Maker:
Dan Ojari
Model Maker:
Kat Simpson
Model Maker:
David O'Neill
Model Maker:
Rachael Olga Lloyd
Model Maker:
Catherine Prowse
Puppet Maker:
Mikey Please
Puppet Maker:
Adeena Grubb
Puppet Maker:
Rosie Tonkin
Studio Manager:
Elizabeth Day
Assistant Studio Manager:
Jen Newman
Colorist:
Joseph Bicknell
Color:
Cheat
Music:
Spencer the Rover
Sound Studio:
Sonicville
Location:
Clapham Rd Studios

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