A Swiss collector paid €100,000 for a BMW electric car adorned in images of spaghetti this week.
BMW France donated the BMW i3, designed by artists Maurizio Cattelan and Pierpaolo Ferrari of Toiletpaper, for the auction at Leonardo DiCaprio Foundation's (LDF) Fourth Annual Saint-Tropez Gala. After some intense bidding, the unnamed Swiss collector snapped up the fully functioning electric car.
Cattelan and Ferrari are known for their signature spaghetti close-up imagery. Cattelan, a former Creativity 50 honoree, was also behind the "All" retrospective at the Guggenheim and "America," a solid 18-karat gold toilet in the museum's restroom, free of use for the public.
BMW has been collaborating with artists creating Art Cars for almost half a century, with other artists working with the brand including Andy Warhol, Roy Lichtenstein, Robert Rauschenberg and Jeff Koons.