Creativity

BMW: Wife

It's a steal.

Published on Apr 24, 2012

Editor's Pick

KBS+P, director Jun Diaz and Smuggler have created a series of spots to promote BMW's Certified Pre-Owned cars, showing characters' reactions to the cars. In this one, the car looks so new the customer's wife's convinced it's been stolen - and worryingly, she seems to know exactly what to do.

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About

Credits

Date
Apr 24, 2012
Agency:
KBS+P New York
Client:
BMW
Co-Chief Creative Officer:
Izzy DeBellis
Co-Chief Creative Officer:
Ed Brojerdi
Co-Executive Creative Director:
Michael Craven
Co-Executive Creative Director:
DJ Pierce
Creative Director:
Will Bright
Associate Creative Director:
TJ Bennett
Associate Creative Director:
Bill Graham
Associate Creative Director:
Ian Falcon
Director of Content Production:
Dominic Ferro
Executive Agency Producer:
Jill Meschino
Agency Producer:
Allyson Doody
Chief Global Marketing:
Bill Grogan
Production Company:
Smuggler
Director:
Jun Diaz
EP:
Laura Thoel
Producer:
Patrick Fischer
Editor:
Joel Miller
Editing Company:
Cut & Run
Sound Design/Arrangement:
Sound Lounge
Post Production:
Company 3
Post Production:
Cut & Run

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