Booking.com: Booking Yeah

Booking awesome.

Published on

Editor's Pick

Wieden & Kennedy Amsterdam introduce travel site Booking.com, a Priceline unit (and competitor) that is trying to make inroads in the U.S., with a funny new spot that also introduces a new way to express the combination of incredulity and joy you feel when you get your vacation arrangements just right.

Directed by Traktor, the spot features a ludicrous combination of slow-motion and over-the-top V.O. to document travellers' anticipation--and then joy--as they discover what awaits behind the door of their vacation abodes. The copy too, is spot on, and may very well have introduced a new "four-letter" word to our vernacular.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jan 22, 2013
Agency:
Wieden + Kennedy Amsterdam
Client:
Booking.com
Director:
Traktor
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age