Creativity

Boost Mobile: Bill from Hell

Not a guy you'd want to run into.

Published on Feb 14, 2012

Editor's Pick

As part of its "Be Heard" campaign out of 180 L.A., Boost Mobile channels the anxiety of a monthly bill into a scary promo. In this horror trailer-like spot directed by Imperial Woodpecker's Simon McQuoid, a courier angrily approaches a cellphone user's building with a package. Scared like a little baby and unsure what's about to happen, the mobile user does what any terrified person would do.

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Credits

Date
Feb 14, 2012
Agency:
180 Los Angeles
Client:
Boost Mobile
ECD/Production:
William Gelner
Creative Director:
Matt Elhardt
Creative Director:
Gavin Lester
Copywriter:
Dave Horton
Art Director:
Matthew Woodhams-Roberts
EP/Managing Partner:
Peter Cline
Senior Producer:
Natasha Wellesley
Assistant Producer:
Tina Diep
Planning Director:
Martin Ramos
Production Company:
Imperial Woodpecker
Director:
Simon McQuoid
Director of Photography:
Dion Beebe
Senior Executive Producer:
Doug Halbert
Producer:
Adam Cramer
Production Designer:
Robb Buono
Stylist:
Gretchen Patch
Casting Company:
Alyson Horn Casting
Casting Director:
Alison Horn
Editorial Company:
Cut + Run
Editor:
Steve Gandolfi
Editor:
Isaac Chen
Executive Producer:
Michelle Burke
Head of Broadcast Production:
Christie Price
Colorist:
Adam Scott
Transfer Facility:
The Mill
Online/VFX:
The Mill
Visual Effects Supervisor:
Phil Crowe
Flame Artist:
Andy Bate
Executive Producer:
Sue Troyan
Visual Effects Producer:
Tram Le
Recording Studio:
Eleven Sound
Final Mix:
Eleven Sound
Mixer:
Jeff Payne
Assistant Mixer:
Ben Freer
Executive Producer:
DJ Fox-Engstrom
Music Company:
Elias Arts
Composer:
Christopher Kemp
Composer:
Dave Wittman
Creative Director:
David Gold
Executive Producer:
Ann Haugen
Sound Design Company:
Elias Arts
Lead Sound Designer:
Jay Nierenberg

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