Creativity

Boost: Moreing

Exploring a new kind of art form.

Published on May 22, 2012

Editor's Pick

What is 'Moreing'? According to Lee Addison, it's an art form that curates objects into a space. Droga5 Sydney ties together this philosophy -- which results in creations like a totem pole made out of garden gnomes and a 'disco sweeper' -- in this little web film for Boost, one of the first in a series.

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About

Credits

Date
May 22, 2012
Agency:
Droga5 Sydney
Client:
Boost
Creative Chairman:
David Nobay
ECD:
Duncan Marshall
CD:
Cam Blackley
AD/CW:
Cam Blackley
Strategic Business Director:
Ant Warne
Business Director:
Dannika Coleman
Planning Director:
Simon Wassef
Agency Producer:
Paul Johnston
Production Company:
Revolver
EP:
Michael Ritchie
Director:
Matt Devine
Producer:
Alex Kember
Editing:
The Editors
Editing:
Dave Whittaker
Sound:
Nylon
Post SFX:
Heckler

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