Creativity

British Legion: Two Minute Silence

Lest we forget

Published on Oct 25, 2010

Editor's Pick

2AM Films created a silent music video and social media push for the British Legion's remembrance day Poppy Appeal. The campaign seeks to send the video to the top of the charts so Radio 1 will play the silent tribute on Remembrance Sunday. The trailer is here. The full two minute video will be released November 7.

The video features veterans and musicians including Thom Yorke.

A Facebook page allows fans to join the cause.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Oct 25, 2010
Agency:
Burson-Marstellar
Client:
British Legion
Creative Director:
Joe Sinclair
Production Company:
2AM Films
Director:
Matthew Donaldson

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.