Creativity

Budweiser: Crowntown

Talk about making your logo more expressive. The multi-pronged "brush stroke" crown that marks every bottle of Budweiser Select has spawned a band of amusing stick-figurish characters that cruise around the virtual destination Crown

Published on Jan 11, 2007

Editor's Pick

Talk about making your logo more expressive. The multi-pronged "brush stroke" crown that marks every bottle of Budweiser Select has spawned a band of amusing stick-figurish characters that cruise around the virtual destination Crowntown in search of a lively nightlife. In addition to reading the personal histories of all five Crownies, visitors to the Crowntown.tv website can watch their partygoing exploits in a series of five webisodes (with more on the way), each sporting appealingly simple red animations against black backgrounds (courtesy of Psyop).

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About

Credits

Date
Jan 11, 2007
Group Creative Director:
Don Pogany
ACD/Art Director:
Brian Billow
ACD/Copywriter:
Tim Nichols
Director of Branded Production:
David Rolfe
Senior Producer:
Jeff Drooger
Producer:
Julie Sutton
Production Business Manager:
Patty Phassos
Assistant Producer:
Jenny Boyle
Director:
Tim Godsall
Executive Producer:
Adina Sales
Editor:
Christjan Jordan
Sound Designer:
John Binder
Agency:
DDB Chicago
Sound/Mix:
Another Country
Production Company:
Biscuit Filmworks
Editorial Company:
Cosmo Street
Animation Company:
PSYOP/Blacklist PSYOP/Blacklist
Client:
Budweiser Select

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