Creativity

Budweiser: The Great Preparation

Segal v. Silva.

Published on May 23, 2012

Editor's Pick

Africa and Rebolucion unveil a new commercial for Budweiser starring Brazilian UFC star, Anderson Silva. Directed by Armando Bo, the commercial sees a beer showdown between Silva and another big man: Steven Segal. Plenty of high production value, the appearance of other UFC fighters and movie references make this a fun watch.

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Credits

Date
May 23, 2012
Agency:
Africa
Client:
Budweiser
ECD/Production:
Sergio Gordilho
Creative Director:
Rodrigo Saavedra
Creative Director:
Vico Benevides
Creative:
Rodrigo Saavedra
Creative:
Vico Benevides
Creative:
Marcio Juniot
Agency Producer:
Iara Demartini
Production Company:
Rebolucion
Director:
Armando Bo
Executive Producer:
Patricio Alvarez Casado
Executive Producer:
Ciro Cesar Silva
Producer:
Mariano Avellaneda

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