Creativity

Bundaberg Rum: Bundy Rum Think Tank

Solving life's conundrums

Published on May 06, 2011

Editor's Pick

Australian brand Bundy Rum is asking fans to send in their conundrums to its Facebook page, renamed the Bundy Rum Think Tank, and get some answers from fellow users. So far, submissions have ranged from the basic (eg. 'where are my pants') to the philosophical (eg. 'are people born stupid or do they have to work at it?')

Bundy is promoting the Think Tank with a series of online films by Leo Burnett on YouTube and Facebook, directed by Robin Walters of Curious.

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About

Credits

Date
May 06, 2011
Agency:
Leo Burnett
Client:
Bundaberg Rum
Executive Creative Director:
Andy DiLallo
Copywriter:
Rupert Taylor
Art Director:
Tim Green
Agency Producer:
Tim Denton
Production:
Curious
Director:
Robin Walters
Producer:
Tara Riddell
Executive Producer:
Peter Grasse
Director of Photography:
Daniel Ardilley
Editor:
Simon Njoo
Editing:
Guillotine
Post:
Cutting Edge
Production Designer:
Damien Drew

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