Creativity

Here's What a Stay at the Motel Burger King Looks Like

It's a Little Ashley Madison

Published on Mar 28, 2014

Editor's Pick

Earlier this week, we told you about Burger King New Zealand, which promoting its TenderCrisp Chicken Burgers by encouraging people to try them out discreetly, effectively cheating on The Whopper, the best-selling BK Burger. The idea centers around Motel Burger King, an existing motel on Auckland's North Shore where rooms feature booths and a table, and completely rebranded toiletries, dressing gowns, slippers and stationary. Colenso BBDO now shows you exactly what a stay at the motel looks like -- a little bit shady, a little bit Ashley Madison.

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Credits

Date
Mar 28, 2014
Agency:
ColensoBBDO Auckland
Client:
Burger King

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