Burger King: Pet Moustache

Burger King - 'Sorority Stache'" slug="video" />The timeless qualities of a well-groomed mustache are coming to fast food fans, courtesy of a new set of BK spots and the &q

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Burger King - 'Sorority Stache'" slug="video" />The timeless qualities of a well-groomed mustache are coming to fast food fans, courtesy of a new set of BK spots and the "Pet Mustache" website, promoting the Western Whopper sandwich. While we've seen the trope of food growing hair before (check out Domino's "Mustache" out of JWT/New York from earlier this year), Crispin, Porter + Bogusky does the BK work with zany cowboy flair. We're most excited about Petmustache.com, though, where you can craft any sort of lip dressing you want, wax it, clip it, apply tonic to make it longer and finally animate it and send a singing telegram to a friend. "All you need to do is eat a Western Whopper," croons the now-hirsute image, "And it brings out that inner cowboy in you."
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About

Credits
Date
Jun 06, 2007
Chief Creative Officer:
Alex Bogusky
Creative Director:
Rob Reilly
Creative Director:
Bill Wright
Interactive Creative Director:
Jeff Benjamin
Art Director:
Jason Ambrose
Copywriter:
Donnell Johnson
Programmer:
Manny Tan
Programmer:
Chris Erickson
Programmer:
Matt Wallace
Programmer:
John Gerweck
Designer:
Julia Hoffmann
Designer:
Takashi Kawashima
Interaction Director:
Matt Walsh
Technical Director:
Scott Prindle
Executive Integrated Producer:
Winston Binch
Integrated Producer:
Robert Valdes
Integrated Producer:
Rob Allen
Photographer:
David Mejias
Executive Integrated Music Producer:
Bill Meadows
Programmer:
Aaron Smith
Programmer:
Teguh Mualim
Programmer:
Sara Czyzewicz
Agency:
Crispin Porter + Bogusky
Music:
Beacon Street Studios
Client:
Burger King
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