Creativity

Peanut Butter and Chocolate Get An Infusion of Butterfinger in Super Bowl Spot

Spot Introduces Crunchy Twist to Familiar Pairing

Published on Jan 29, 2014

Editor's Pick

Butterfinger had set up this Super Bowl spot with its "Cup Therapy" teaser showing famous food "couples" waiting in the lobby to see a couples counselor, presumably to add more spice to their relationships (with the exception, maybe, of Cheese and Crackers who come wielding Mr. Salami). The big game ad, created out of Dailey, shows what happens when Peanut Butter and Chocolate -- so used to being smooth and creamy -- get a little taste of crunchy in their lives, to introduce the candy brand's new Butterfinger cups.

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About

Credits

Date
Jan 29, 2014
Agency:
Dailey
Client:
Butterfinger

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