Buzzfeed Motion Pictures, the video production arm of the popular site, just released this new video featuring rave reviews of the Apple Watch. In the film, two women test out various versions of the wearable and lavish glowing praise on it. Given the traction of Buzzfeed posts, it's likely to help with the hype.
Apple didn't commission Buzzfeed to create the film, but according to Ad Age, an Apple spokesperson did say that the brand invited the Buzzfeed digital product team to the event, along with other media outlets.
Buzzfeed Motion Pictures was also behind a recent funny video featuring President Obama playing with a selfie stick, to promote enrollment on healthcare.gov.