Creativity

BYU Challenges UT to an 'Ad Fight'

Either Way, Undergrads Win

Published on Sep 27, 2013

Editor's Pick

BYU is challenging the University of Texas for a showdown to prove that its program, which they claim are good enough to land alumni straight into ad jobs without the need for a portfolio school education, is better than that of its closest rival.

Ad Fight, which will take place in November, is the brain child of five seniors at BYU, who are asking UT to send its brightest ad minds to come and work on a brief between November 7 and November 9, in front of an as yet undecided agency judge.

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About

Credits

Date
Sep 27, 2013
Agency:
BYU Adlab
Client:
BYU
Director:
Stephen Aldridge
Art Director:
Dustin Locke
Art Director:
Cameron Soane
Art Director:
Brock Beeson
Copywriter:
Ryan Siepert

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