Creativity

A Soccer Commentator Develops a Curious Condition in Latest Funny Canal+ Spot

Messi's Goal is Just Too Exciting

By Alexandra Jardine. Published on Aug 22, 2016

Editor's Pick

French broadcaster Canal+'s commercials nearly always provide good entertainment value, and the latest is no exception. It concerns a soccer commentator whose excitement at a Messi goal leaves him with an embarrassing medical condition. Basically, his yell of "Goal...." gets stuck, mid-word, so he's still yelling it at breakfast with his family, at the dentist, even at the grocery store.

The ad, which directed by Tim Bullock of Scoundrel for BETC Paris, ends with the tagline "The sport never stops."

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About

Credits

Date
Aug 22, 2016
Agency:
BETC Paris
Client:
Canal+
Creative Director:
Jean-Christophe Royer
Creative Director:
Eric Astorgue
Creative:
Steven Poindron
Creative:
Victor Chevalier
Agency Producer:
Isabelle Menard
Production Company:
Insurrection
Director:
Tim Bullock
Executive Producer:
Charlotte Lepot
Director of Photography:
Marc Gomez del Moral
Post Production:
Home DP
Sound:
Schmooze

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