Creativity

Canal+'s 2014 Greeting Card Allows You to Stroke a Pony

BETC Paris Has the Most Joyful Ways to Begin 2014

Published on Jan 07, 2014

Editor's Pick

This might be the most happiness-inspiring greeting card you'll get this year. Canal+ and BETC Paris are behind this "useless Web" card for 2014 that lets you do three simple, fun things -- brush the mane of a pony, skip stones or a pond, or yell and hear echoes in the mountains. All via your computer.

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Credits

Date
Jan 07, 2014
Agency:
BETC Paris
Brand Management:
Olivier Schaack
Client:
Canal+
Agency Management:
Bertille Toledano
Agency Management:
Guillaume Espinet
Agency Management:
Pauline Filippi
Creative Director:
Olivier Apers
Producer:
Hugo Diaz
Art Director:
Laura Tarlton
Copywriter:
Romain Pergeaux
Technical Consultant:
Boris Le Berre
Director:
Jean-Yves Lemoigne
Development:
Wanda Productions
Sound Director:
BETC La-Bo

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