Canal+ Uses Pluses to Reimagine Movie Posters

BETC Paris Promotes Films the Channel Will Show

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Canal+, the channel behind amazing digital stunts like a very special greeting card as well as wonderful work in the film categories tries its hand at print, with this campaign via BETC Paris. Created to celebrate the Cannes Film Festival and the line-up of movies the channel plans to show, the agency reimagined movie posters for "Superman," "Despicable Me 2," "Fast and the Furious 6" and more, using the channel's "plus" sign.
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May 06, 2014
BETC Paris
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