To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Canal+ Uses Pluses to Reimagine Movie Posters

BETC Paris Promotes Films the Channel Will Show

Editor's Pick
Canal+, the channel behind amazing digital stunts like a very special greeting card as well as wonderful work in the film categories tries its hand at print, with this campaign via BETC Paris. Created to celebrate the Cannes Film Festival and the line-up of movies the channel plans to show, the agency reimagined movie posters for "Superman," "Despicable Me 2," "Fast and the Furious 6" and more, using the channel's "plus" sign.
Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
May 06, 2014
Agency:
BETC Paris
Client:
Canal+
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Subscribe Now

Become a Member of Ad Age